EVEN THOUGH FASHION TRENDS FOR SUMMER 2021 WERE KNOWN BEFORE COVID-19, THEY FULLY REPRESENT OUR CURRENT NEED FOR BRIGHTNESS AND COLORFULNESS.

THERE IS AN INTENSE TREND FOR FABRICS THAT GO UNDER SPECIAL PROCESSES IN ORDER TO LOOK MORE BRIGHT. WE THOUGHT OVER THIS TREND, AND AFTER LOOKING AND TRYING HUNDREDS OF FABRICS, WE CHOSE THE RIGHT KIND OF MATERIALS THAT PROVIDE A SOFT TOUCH OF LIGHT TO THE SWIMWEAR, WITHOUT DECREASING ITS ELEGANCE. WE NAMED THIS TREND "ETHNIC GLOSS". ETHNIC GLOSS IS DIVIDED INTO THREE COLLECTIONS: GLAMOUR, STAR, AND CHARISMA.
THE SECOND TREND OF 2021 IS PROFOUNDLY INSPIRED BY NATURE, THE EXOTIC WILDERNESS FOUND IN DESERTS AND FOREST JUNGLES. THIS TREND IS CALLED "ANIMAL KINGDOM". ANIMAL KINGDOM IS DIVIDED INTO THREE COLLECTIONS: CASABLANCA, PHUKET, AND SAVANNAH.

THE THIRD TREND THAT LUNA SPLENDIDA RECOMMENDS IS THE ETERNAL, CLASSIC, AND FEMININE FLORAL PRINT. FOR 2021 WE PREPARED THREE FLORAL COLLECTIONS: PETUNIA, IRIS, AND LILY.AS SOMEONE CAN UNDERSTAND, THE NAMES OF OUR COLLECTIONS ARE INSPIRED BY THE TRENDS.
THE LUNA SPLENDIDA SWIMWEAR 2021 COLLECTION CONCLUDES WITH THE BASIC BLUE SENSE COLLECTION, WHICH IS ENRICHED ANNUALLY WITH NEW PATTERNS AND COLORS. BLUE SENSE IS CONSIDERED A PERMANENT COLLECTION, WHICH MEANS THAT IT IS AVAILABLE EVERY SUMMER AND IT NEVER GOES OUT OF STOCK. THIS, OF COURSE, PROVIDES MANY COMMERCIAL ADVANTAGES AND BENEFITS.

THIS YEAR, THE PHOTOSHOOT TOOK PLACE ON THE ISLAND OF LEMNOS, GREECE. LIMNOS BELONGS TO THE NORTHEAST AEGEAN AND EVEN THOUGH IT HAS SOME OF THE MOST STUNNING LANDSCAPES, IT IS NOT VERY KNOWN FOR ATTRACTING TOURISTS, WHICH MEANS THAT MOST OF ITS WILD BEAUTY HAS REMAINED UNTOUCHED.

FAMOUS LANDSCAPES
LEMNOS IS THE HOME OF THE ONLY EXISTING DESERT IN EUROPE, WHICH OF COURSE WE PICKED AS SCENERY FOR THE "ANIMAL KINGDOM" TREND.
THERE USED TO BE VOLCANOES MORE THAN 5 MILLION YEARS AGO, THAT SPEW LAVA ALL OVER THE NORTHERN SHORES OF LEMNOS. THE VOLCANOES ARE NOW LONG GONE, BUT THEY HAVE LEFT BEHIND PECULIAR, ENTRANCING ROCK FORMATIONS THAT LOCALS

CALL "FRAGOKEFALA" OR "BALD HEADS". THIS PETRIFIED LAVA IS FROZEN IN ALL SORTS OF BIZARRE SHAPES, FROM RIPPLES IN THE ROCKFACE TO BUILT-UP 3D SPIRALS. WE USED THIS ONE OF A KIND LANDSCAPE FOR OUR PETUNIA AND IRIS COLLECTIONS.THE PHOTOSHOOT WAS CURATED BY ONE OF THE MOST TALENTED AND FAMOUS PHOTOGRAPHERS IN GREECE, KOSMAS KOUMIANOS.

LUNA SPLENDIDA
VALENTINA VULPE
COMMERCIALE@LUNASPLENDIDA.GR
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